Monday, 24 March 2008

Swing Tag Labels...



Amongst eveything else I have been rethinking my brand image and have designed new swing tags. The old ones consisted of a scrap of fabric combined with recycled cardboard stamped with 'donkey in the goatshed', but this took rather a long time to make cutting into valuable production time.


As recycing and reusing is very much the ethos of my business I was concerned that the swingtags should be of recycled content however this had proved to be a difficult issue to resolve. Finding coloured recycled card that is suitable for my printer has proven to be difficult so I have had to compromise my ethics in favour of a really nice buff card that the new design looks great on. This will do in the meantime but I will endevour to find some card that is more eco friendly.


Above are the two final designs. I settled on the one coloured design ( which should be in brown but something has gone wrong in uploading it blog!!!!!) as it takes less ink and has a better visual impact.

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